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outbid.lol

A public pay-to-rank product leaderboard: list a website or X handle, pay a dollar amount, and your rank is exactly what you paid. No ads, no algorithm.

outbid.lol screenshot
product launch startup leaderboard paid listing indie hackers
By Jonathan Wilke

outbid.lol is a deliberately simple launch board: paste a product URL or an X @handle, pick a category, pay, and your listing sits above everyone who paid less. Rank is the total amount paid for that listing and nothing else. The site went viral within days of its August 2026 launch, and its About page reports more than 1.6 million visitors and over 3,000 listed products since then.

How Ranking Works

  • Minimum $10 for a new listing, in whole US dollars
  • Taking #1 costs at least $5 more than the current leader
  • Raising your rank charges only the difference between your old and new total
  • Ties keep the older listing on top
  • Three boards: All-time (never expires), Today (resets at midnight UTC) and a Daily archive of past days
  • Categories such as SEO, marketing, productivity, AI agents, developer tools and crypto

Listing Rules

Product websites and X profiles are allowed. Chat or invite links (Telegram, Discord, WhatsApp and similar), adult content and link shorteners are not. Query strings are stripped, so affiliate and tracking parameters won’t carry through, and website listings must show valid company details.

Who It’s For

  • Founders and indie makers who want a burst of visibility in front of a builder-heavy audience
  • Marketers testing a paid placement with a clear, fixed price for each position
  • Anyone curious about what’s being launched, with click counts shown on each listing

Worth Knowing

Placement is pure attention, not an endorsement or a review. Paid spots can be overtaken at any time and payments are non-refundable, so treat a bid like an ad buy and track signups or trials that come from it.

Frequently asked questions

What is outbid.lol?

outbid.lol is a public leaderboard of products and X profiles where rank is set only by how much a listing has paid. There are no ads, no voting and no revenue share. It launched on August 19, 2026 and was built by indie hacker Jonathan Wilke.

How much does a listing cost?

New listings start at $10 and go up in whole dollars. Taking the #1 spot costs at least $5 more than the current #1. Paying less still places you at whatever rank that amount reaches.

What is the difference between the All-time, Today and Daily boards?

All-time ranks everything a listing has ever paid and never expires. Today ranks what was spent since midnight UTC and resets each day. Daily keeps a frozen archive of each past UTC day. One payment counts on every board it falls into.

Can I raise my rank later?

Yes. Submit the same URL or handle again with a higher amount; checkout only charges the difference. The new total must be at least $1 above your current rank.

Are payments refundable?

No. All payments are final, including when you are later outranked, drop off the Today board at midnight UTC, or get fewer clicks than expected.

Traffic & authority

Updated

Monthly visits
853.6K
-4% vs prior month
Domain Rating
75
Checked Oct 9, 2026
Global rank
#60,271
Rank in India
#9,110
Bounce rate
45%
Sep 2026
Pages per visit
2.95
Sep 2026
Time on site
2m 25s
Sep 2026

Monthly visits · updated Oct 9, 2026

Jul: 0 0 Jul Aug: 888.4K 888.4K Aug Sep: 853.6K 853.6K Sep

Traffic sources · Sep 2026

  • Direct 61.2%
  • Social 27.1%
  • Search 8.1%
  • Referrals 1.8%
  • Paid social 1.0%
  • AI assistants 0.4%
  • Email 0.3%

Source mix by month

Jul · Direct: 0% Jul · Search: 0% Jul · Social: 0% Jul · Referrals: 0% Jul · Paid: 0% Jul · Email: 0% Jul · Other: 0% Aug · Direct: 49% Aug · Search: 15% Aug · Social: 22% Aug · Referrals: 8% Aug · Paid: 2% Aug · Email: 2% Aug · Other: 2% Sep · Direct: 61% Sep · Search: 8% Sep · Social: 28% Sep · Referrals: 2% Sep · Paid: 0% Sep · Email: 0% Sep · Other: 0% Jul Aug Sep
Direct 61% Search 8% Social 28% Referrals 2% Paid 0% Email 0% Other 0%

Top countries

  • India 28.3%
  • United States 24.5%
  • Germany 4.5%
  • Spain 3.8%
  • Uzbekistan 3.1%

AI assistant referrals

Jul · chatgpt.com: 0 Aug · chatgpt.com: 88 Sep · chatgpt.com: 4 Jul Aug Sep
chatgpt.com

Estimated visits referred by each AI assistant.

Top search keywords

Keyword Searches/mo CPC Est. value
outbid lol 21,280 — $14,630
outbid 25,640 $10.62 $8,590
outbid.lol 3,890 — $4,130
outbid .lol 900 — $1,020
outbid. lol 590 — $550